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Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide data has no consequences. This only applies if no other information is provided in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Server log files
You can visit our website without providing any personal information. Every time you access our website, usage data is transmitted by your internet browser and stored in log data (server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the amount of data transferred and the requesting provider. This data is used exclusively to ensure the trouble-free operation of our website and to improve our services. It is not possible to assign this data to a specific person.
Collection and processing when using the contact form
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent.
You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. We will only use your email address to process your enquiry. Your data will then be deleted unless you have consented to further processing and use.
Customer account
When you open a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and simplify order processing. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your customer account will then be deleted.
Collection, processing, use and processing of personal data for orders
When you place an order, we collect and use your personal data only insofar as this is necessary to fulfil and process your order and to process your enquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is carried out on the basis of Art. 6 (1) lit. b GDPR and is necessary for the fulfilment of a contract with you. Your data will not be passed on to third parties without your express consent. The only exceptions to this are our service partners that we need to fulfil the contractual relationship or service providers that we use as part of order processing. In addition to the recipients named in the respective clauses of this privacy policy, these are, for example, recipients of the following categories Shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping retailers. In all cases, we strictly observe the legal requirements. The scope of data transmission is limited to a minimum.
Buyer's seal rating system
We use the buyer's seal rating system of Händlerbund Management AG (Torgauer Straße 233 B, 04347 Leipzig) on our website. After placing your order, we would like to ask you to rate and comment on your purchase from us. For this purpose, we will contact you as part of the contract processing, whereby we use the technical system of the provider of the buyer's seal evaluation tool as part of order processing. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR from the legitimate interest in truthful, verified evaluations of our services. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) lit. f GDPR by notifying us. Your e-mail address will only be used for this purpose and in particular not for further advertising and will not be passed on to other third parties. The personal data stored in this context in the technical system of the buyer's seal evaluation tool will be deleted 3 months after the delivery of goods recorded for evaluation.
Use of the authorised.by badge
We
use "authorised.by badges" on our website from authorized.by
GmbH (Theresienstraße 66, 80333 Munich, Germany; "authorized.by").
The purpose of the data
data processing serves the purpose of showing you that we are an
authorised partner of the brand manufacturers distributed by us
or that we are authorised to sell the named brand product.
To display the badges, it is necessary that authorised.by receives data (IP address
website (IP address, device type, operating system, browser type),
browser type) are transmitted. This data is only used to
connection at the time of display on your computer.
Furthermore, authorized.by only stores this data for a period of
period of seven days for troubleshooting purposes. The data collected
will not be merged with other data and will not be passed on to third parties by authorised.by.
This data processing is carried out on the basis of Art.
on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding
legitimate interest in demonstrating to you that we are an
are an authorised partner of our brand manufacturers. This makes it easier
for example the enforcement of any warranty claims against the brand
claims against the brand manufacturer (see Art. 21 para. 1 sentence 2 last half-sentence
For more information on data protection at authorised.by
can be found at: https://www.authorized.by/datenschutz/
Use of the email address for sending newsletters
We use your email address exclusively for our own advertising purposes for sending newsletters, irrespective of contract processing, provided you have expressly consented to this. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.
Your data will be passed on to a service provider for email marketing as part of order processing. Your data will not be passed on to other third parties.
Use of the e-mail address for sending direct advertising
We use your e-mail address, which we have received in the context of the sale of a good or service, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR from the legitimate interest in direct advertising. You can object to this use of your email address at any time by notifying us. The contact details for exercising your objection can be found in the legal notice. You can also use the link provided for this purpose in the advertising email. This will not incur any costs other than the transmission costs according to the basic tariffs.
Use of Varify:
We use Varify.io from Varify GmbH, Südliche Münchner Straße 55, 82031 Grünwald. Varify is a service that makes it possible to create dynamic websites (so-called landing pages) based on search engine queries.
We set cookies so that the dynamic website you have called up is available to you for the duration of your online shop. Neither we nor the Varify.io service will transfer or store any of your personal data.
Purpose and legal basis
The use of Varify.io is based on our legitimate interests, i.e. interest in the efficient provision and optimisation of our online offer in accordance with Art. 6 para. 1 lit. f. GDPR. GDPR.
Storage period
Varify does not store any user data when using the landing page tool. The cookies we set are deleted after 2 hours.
Conducting A/B tests
We conduct A/B tests to ensure that our website is constantly being developed and customised to your interests. For this purpose, we store cookies in your browser in order to be able to evaluate and analyse these "A/B tests". We have ensured that the cookies stored in your browser do not process any of your personal data and that no conclusions can be drawn about you. The cookies only register your interaction with the website by categorising you into a user group. The user group is analysed and evaluated anonymously. Your IP address is processed for a short time to play the cookie, but it is not stored.
Forwarding your email address to shipping companies for information on the shipping status
We forward your email address to the shipping company as part of the contract processing, provided you have expressly consented to this during the ordering process. The purpose of the transfer is to inform you by e-mail about the dispatch status. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us or the transport company without affecting the legality of the processing carried out on the basis of the consent until revocation.
Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. This can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE
Cookies
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. We use cookies for the purpose of making our website more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognised even after a page change.
We also use cookies on our website for the purpose of enabling an analysis of the surfing behaviour of our site visitors.
The processing is carried out on the basis of § 15 (3) TMG and Art. 6 (1) lit. f DSGVO from the legitimate interest in the above-mentioned purposes.
The data collected from you in this way is pseudonymised by technical precautions. It is therefore no longer possible to assign the data to your person. The data will not be stored together with other personal data of yours.
You have the right to object to this processing of personal data concerning you based on Art. 6 (1) f GDPR at any time for reasons arising from your particular situation.
Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can use the links below to find out how to manage (including deactivating) cookies in the most important browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft.com/en/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Use of Google Analytics
We use the web analytics service Google Analytics from Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The purpose of data processing is to analyse this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to analyse your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses cookies that enable your use of the website to be analysed. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymisation is activated on this website. This means that your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Your data may be transmitted to the USA. The European Commission has issued an adequacy decision for data transfers to the USA. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR from the legitimate interest in the needs-based and targeted design of the website. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) f GDPR.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, please note that if you do this, you may not be able to use all the functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link [https://tools.google.com/dlpage/gaoptout?hl=de]. To prevent Google Analytics from collecting data across all devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices used for this to be fully effective. If you click here, the opt-out cookie will be set: Disable Google Analytics.
For more information on terms of use and data protection, please visit https://www.google.com/analytics/terms/en.html or at https://www.google.de/intl/de/policies/.
Extended conversions are a function that supplements existing conversion tags. This allows conversion data collected on the website itself to be sent to Google in encrypted form.
When a conversion is carried out on a website, user data such as a name, email address or postal address is collected in most cases. This data can be recorded and hashed in your conversion tracking tags. The data is encrypted with a one-way hash algorithm SHA256 and the hash values of your user data are then transferred to Google and used to improve your conversion measurement.
If the cookie banner is accepted in consent mode, the tracking tags work as usual and record the assigned conversions and click information. In the case of cookie refusal, consent mode only sends ping information. The so-called pings work without cookies. They can contain information such as the timestamp and the referral URL. No personally identifiable information is stored. In addition, Consent Mode can use the pings to compare the opt-in and opt-out rates. This information is then used to model conversions of users who have rejected the cookie banner. This means that if you click on an advert placed by Google, a cookie is set for extended conversion tracking. Cookies are small text files that the internet browser stores on the user's computer. These cookies lose their validity after 30 days and are not used to personally identify users.
Each Google Ads customer receives a different cookie. The cookies cannot be tracked via the websites of Ads customers. The information collected using the conversion cookie is used to generate conversion statistics for Ads customers who have opted for conversion tracking. For example, customers learn the total number of users who clicked on their advert and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie via your Internet browser under user settings. You will then not be included in the conversion tracking statistics.
You can find more information about Google Ads and Google enhanced conversion tracking in Google's privacy policy: https://policies.google.com/privacy?hl=de.
We use Google Optimize, a service from Google ("Google Optimize"). Google Optimize analyses the use of different variants of the website so that we are able to adapt the user-friendliness to the behaviour of the website users. Google Optimize is a tool integrated into Google Analytics and uses cookies. The IP address received in this way is anonymised immediately after processing. In exceptional cases, the full IP address is transmitted to a Google server in the USA and encrypted there. The transmitted IP address is not merged with other Google data.
You can prevent the storage of cookies by setting your browser accordingly.
We would like to point out, however, that in this case you may not be able to use all functions of our website to their full extent. You can also prevent Google from collecting the data generated by the cookies and relating to your use of the website and from processing this data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=en.
This website uses Userlike, a live chat software from Userlike UG. Userlike uses "cookies", text files that are stored on your computer and allow you to conduct personalised real-time chats on your website . The data collected is not used to personally identify the visitor, nor is it merged with personal data about the bearer of the pseudonym. For more information, please refer to our privacy policy.
This website uses Microsoft Clarity to analyse website interactions. website interactions. The provider is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA (hereinafter referred to as "Microsoft Clarity").
Microsoft Clarity is a service with which, among other things session recordings, heatmaps and ML Insights can be created. The data you create/transmit is stored on the servers of Microsoft Clarity. Clarity servers. Further information on the functions of Microsoft Clarity features can be found at: https://docs.microsoft.com/de-de/clarity/faq
Legal basis
The processing of the data takes place on the basis of Art. 6 para. 1 lit. a DSGVO. The website operator obtains a corresponding consent from you consent (e.g. consent to the storage of cookies). You can revoke this consent at any time. The lawfulness of the data processing data processing operations that have already taken place remain unaffected by the revocation.
Storage period
The data you provide us with for Microsoft Clarity will be stored will be stored for up to 12 months and then deleted. For further details the data protection provisions of Microsoft Clarity at: https://privacy.microsoft.com/de-de/privacystatement
Microsoft Clarity undertakes, in its Online Service Terms and using the Service Terms and using the EU standard contractual clauses to ensure the protection guarantee the protection of data.
Different plugins from Elfsight are used. Elfsight is operated by the sole proprietor Andrei Aleksandrovish, 300002, Russia, Tula, Lunacharskogo str., 1-401. Elfsight sets strictly necessary cookies to ensure the basic function of the widget. In doing so, Elfsight collects non-identifying information. This information includes your IP address, interactions with the website, referring URL, browser, operating system and cookie information. Elfsight cannot use this information alone to identify you.
You can find Elfsight's privacy policy here: https://elfsight.com/privacy-policy/
The basis for data processing is Art. 6, Para. 1, Letter f of the GDPR.
We use the unbounce service for individual subpages. This service is provided by Unbounce Marketing Solutions Inc, 400 - 401 West Georgia Street, Vancouver, BC V6B 5A1, Canada ("Unbounce").
Some of our websites are hosted by Unbounce and the browser of the website user communicates directly with Unbounce so that the IP address of the website visitor is transmitted and cookies can be set. All data entered by the website visitor on these pages is also stored by Unbounce. We are then provided with an anonymous analysis of the activities. The legal basis for the processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR
For more information on data protection, please refer to Unbounce's privacy policy.
We use the function for embedding GoogleMaps maps from Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website.
The function enables the visual display of geographical information and interactive maps.
Google also collects, processes and uses data from visitors to the pages when they access the pages in which GoogleMaps maps are integrated. You can find more information on the collection and use of data by Google in Google's privacy policy at https://www.google.com/privacypolicy.html. There you also have the option of changing your settings in the data protection centre so that you can manage and protect your data processed by Google.
Your data may also be transferred to the USA. An adequacy decision of the European Commission is in place for data transfers to the USA.
You have the right to object to this processing of personal data concerning you based on Art. 6 (1) f GDPR at any time for reasons arising from your particular situation.
To do this, you must switch off the JavaScript application in your browser. However, we would like to point out that in this case you may not be able to use all functions of this website, such as the interactive map display, to their full extent.
Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular under tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: right to information, to rectification, to erasure, to restriction of processing, to data portability.
In addition, under Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) f GDPR and to processing for the purpose of direct marketing.
Contact us if you wish. You can find the contact details in our legal notice.
You can reach our data protection officer directly at: datenschutz(at)diaprax.de
Right to lodge a complaint with the supervisory authority
In accordance with Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that your personal data is being processed unlawfully.
Last updated: 07.11.2022